NOVA CAMPANHA

Completing 18 years in the national market, Rosa Chá, broadens its horizons bringing a more mature, well-crafted and premium fashion for contemporary women. Designed to reach working women, they circulate and even mend nightly activities in their day to day, the next collection brings elegant and light pieces that go from casual to sophisticated. Despite having a more daytime focus, the pieces easily stroll through the night with ease. The collection receives clothing with noble materials such as silk, embroidered workmanship, leather pieces and perfect jackets. Leaving the mood western and young, the stores gain a cleaner and lighter air with burnt cement floor, details of acrylic, marble and brushed metal. To celebrate the brand's new phase, Rosa Chá chose Gisele Bündchen to star in her campaign.